Monday, 18 December 2017


Marketing and Advertising

Effective marketing and advertising is an essential tool in the success of any consumer facing business. The Addisons Marketing and Advertising team work with cutting edge clients to bring cutting edge concepts to market quickly, to challenge competitor antics aggressively and to defend regulatory investigations effectively.


The marketing and advertising world needs to be nimble, creative and clever to win the battle for the consumer's pocket. The Addisons Marketing and Advertising team works fast, is passionate about the brands it represents and knows how to balance creativity against risk.

That is why we're trusted to represent such iconic brands as:


  • A2 Dairy Products
  • Bega Cheese
  • Betchoice
  • Coca-Cola Australia
  • Colgate-Palmolive
  • Hill's Pet Nutrition
  • SC Johnson
  • SunRice
  • TriVita


The services provided by the team include:

  • pre-clearance of advertising and labelling
  • social media policies and advice
  • design advice and terms and conditions for trade promotions
  • sponsorship and endorsement arrangements
  • competition and regulatory challenges
  • Advertising Standards Board claims
  • Privacy Act and SPAM Act advice
See our Lawyers
Latest News
The World’s Leading Trademark Professionals
19 February 2015
For the fourth year in succession, Addisons partner, Karen Hayne, has again been recognised amongst the world’s leading trademark lawyers with her ranking in the 2015 edition of World Trademark Reporter.
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