Friday, 24 March 2017

Overview

Intellectual Property & Media

Your competitive advantage in business begins with your intellectual property, it is your point of leverage for creating and maintaining an edge over your competition. As you develop and create new ideas, you will need to ensure that you maintain the advantage that you seek in your market.

 

 

Intellectual property law and the law governing the media are rapidly evolving while becoming increasingly complex. The Addisons team can help you to protect your intellectual property from the registration stage, through to commercialisation and, if necessary, enforcement, with an integrated approach incorporating both legal and technical elements of advice. Our work involves the full spectrum of intellectual property advice including trade marks, designs, copyright and patents.


Our media specialists invest significant time every day, staying abreast of those stories on which we may be asked to advise. This advice includes contractual and strategic issues, including pre-publication clearances, post publication complaints, brand development and protection, advertising contracts, sponsorship and talent agreements, digital media and regulatory issues. We adopt a clear position with our media clients that we do not tell them what they may publish, rather we seek to manage risk for them so that they may position their publications as they desire.
 

The clients that entrust the protection of their intellectual property and reputation to us include global and Australian icon brands who are leaders in their market including:
 

  • Australian Associated Press

  • Dymocks

  • Las Vegas Sands

  • Mastercard International
  • Nintendo

  • Playboy

  • Seven Media Group

  • Virgin Enterprises Limited
     

Our services include:

 
  • anti-counterfeiting and brand protection

  • trade mark searches, registration and litigation

  • trade mark licensing

  • registration and protection of designs

  • copyright advice, licensing and litigation

  • commercialisation agreements

  • confidential information

  • domain name registration and website issues

  • intellectual property audits

  • labelling

  • licensing and sponsorship

  • patent litigation and revocation proceedings

  • passing off and misleading and deceptive conduct breaches
     

 

 
See our Lawyers

Testimonial

“We consider Karen an extension of our in-house team and she has made an invaluable contribution to the growth and strength of the Virgin brand in Australia.”
Virgin Enterprises Limited
London
Latest News
The World’s Leading Trademark Professionals
19 February 2015
For the fourth year in succession, Addisons partner, Karen Hayne, has again been recognised amongst the world’s leading trademark lawyers with her ranking in the 2015 edition of World Trademark Reporter.
MORE INFORMATION
See More